What is the primary purpose of a presentation aid?

The primary purpose of a presentation aid is to increase audience understanding. Presentation aids, such as slides, charts, graphs, videos, or props, serve to enhance the message being conveyed by making complex information more accessible and clearer. When used effectively, these aids can illustrate key points, highlight important data, and help the audience visualize concepts, which ultimately aids retention and comprehension.

In contrast, while entertaining the audience can be beneficial, it is not the main goal of a presentation aid. Similarly, using aids merely to fill time or solely to provide detailed handouts does not align with the fundamental aim of facilitating understanding. Presentation aids are designed with the intention of supporting the speaker’s message and ensuring that the audience leaves with a greater grasp of the material discussed.